Long gone are the times when pharmacy was just a small, traditional place where the only thing customers could do is exchange prescription for a drug. Now pharmacies offer much more, and Dr.Max Romania is taking the "more" to next level by opening the first hyper pharmacies in this country. Until mid May 2022, already 11 hyper pharmacies have been open.
A New Concept: Dr. Max Hyper Pharmacies in Romania
"We want to make the Hyper - Dr.Max pharmacy a space where our customers will feel that it is worth to visit because they will have a complete experience - various services and products at affordable prices, plus personalized recommendations from our pharmacists and consultants. The launch of this new concept is in line with our brand's mission to listen to customers, understand their needs and act accordingly", said Cezar Zahario, CEO Dr.Max Romania.
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The Dr. Max Group is owned by the Central European investment group Penta, established in 1994. Penta’s business areas include health care, financial services, manufacturing, retail businesses and real estate development. Penta manages a single fund for its partners, the shareholders in the company. The companies in Penta’s portfolio employee more than 43,000 people, and the Group’s asset value reached € 11.1 billion in 2020. Penta operates in more than 10 European countries and has offices in Prague, Bratislava, Warsaw and Munich.